VSTE
Littera Scripta

ISSN (online): 1805-9112

Open access

Assessing Intellectual Capital as a Driver of Strategic Transformation

Vít Heinz1,2*iD

  1. Ambis College, Department of Economics and Management, Czechia
  2. Brno University of Technology, Department of Informatics, Faculty of Business and Management, Brno, Czechia

* Corresponding author: vit.heinz@ambis.cz

Abstract

This article introduces a new theoretical model called TRIC 1.0 (Transformation- Related Intellectual Capital), designed to assess organizational readiness for complex strategic transformations. A comparable model has not yet been published. The originality of the model lies in the unconventional clustering of intellectual capital components into identifiable, assessable, and developable bundles (dimensions). The TRIC 1.0 model addresses a gap in evaluating intellectual capital in manufacturing companies with project management during or before transformation. It was developed in two steps: literature review and qualitative research through a three- month participatory observation in a manufacturing organization. The author acted as an HR manager, enabling direct insight into behaviours, attitudes, and organizational dynamics. The research methodology combined participatory ethnographic observation, critical incident analysis, and micro-narratives. The model supports a 360-degree feedback approach, in which departments evaluate themselves and each other across ten dimensions. This approach enables mapping of organizational readiness and identifying barriers and opportunities for transformation.

Keywords:Intellectual capitalcompany transformationchangeassessmentstrategy

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