DOI: 10.36708/LS.2023.I01.001
In recent decades, green marketing has been created and developed. This marketing concept can be simply understood as marketing activities aimed at satisfying the needs of customers in such a way as to reduce the negativ…
DOI: 10.36708/LS.2023.I01.002
The goal of this paper is the evolution of the business model form and its impact on corporate strategy and its paradigm shift. The data source for the analysis of the article was the academic database Web of Science for…
DOI: 10.36708/LS.2023.I01.003
Human, structural, and relational intellectual capital and its impact on service sector commercial viability in modern corporate competitiveness are the focus of our research. This study uses questionnaires, surveys, and…
DOI: 10.36708/LS.2023.I01.004
Debt is an integral part of the business. It is given that the high indebtedness of a company may not only be a negative signal but that its growth can positively contribute to higher profitability, which increases the c…
DOI: 10.36708/LS.2023.I01.005
Companies in various industries should be focused both on making a profit and on responsible behavior towards the environment in which they run their business. This means taking into account both the economic as well as …
DOI: 10.36708/LS.2023.I01.006
Competition in the manufacturing industry is of great importance; in other words. Customers have a lot to choose from. Businesses must pay more attention to the sustainability of the environment because this is currently…
DOI: 10.36708/LS.2023.I01.007
The greatest boom of the corporate social responsibility (CSR) concept in companies occurred in the 1990s when managers began to understand that the implementation of CSR activities requires specific attention. At that t…